One of the worst pieces of advice you can ever listen to is: raise your prices if you want to be more profitable. Why? Because it’s grossly incomplete.
In this blog post, I want to share specific actionable things you can do to raise your prices by 300% or more (also referred to as being a premium provider). Besides the obvious benefit of being more profitable, charging premium prices also enables you to grow faster and, counter intuitively, attract better clients. From a lifestyle perspective, you can also hit six figures or higher with only a handful of clients and with very little staff and infrastructure (goodbye complex sales funnels).
I have applied this approach for myself and my clients in multiple markets including markets that are notoriously price sensitive. It works best if you’re in a position to be able to set your own prices / fees.