As bloggers, we’re always under time pressure to do more. Whether it’s releasing a product or engaging with users on a new social network, the blogger’s task list can seem overwhelming sometimes.
I think some of that overwhelm comes from the granularity with which we tend to look at our work. While breaking big challenges down into littler ones is a good way to tackle things, focusing on the little bits and pieces of our work can stop us seeing the bigger picture, and the natural connections between the individual things we’re doing.
Recently on #blogchat we had a discussion about where social media fits into blogging. If you look at that question on a really granular basis—”What will my next status update be about?”—then it can be difficult to see where social media might or might not work well. But if you look at the bigger picture, you’ll probably be more likely to ask, “Where doesn’t social media fit into blogging?”
- Category: Blogging, Problogger.net Blog
- Tags: blog promotion, blogging, business, email, social
2 Responses to “The 3 Essential Components to My Online Publishing Business: Blogging, Social, and Email” Leave a reply ›
Reading this post can make quite a lot of bloggers or online publishers to reassess what they actually do online. The 3 essentials described — blogging, social and email forms the ‘heartbeat’ of what most online publishers do. Integrating these essentials effectively guarantees success!
Using email as a tool for building relationships with your audience is quite foreign since we all know you have to make the right timing to send them one for delivering content or whatever purpose it may serve. But I like how the article reiterated the importance of email as an essential component on marketing. Great post!